|
Ethics in PR: Avoiding a Crisis in Credibility |
PRSA-NCC offers a
podcast of the professional development workshop which was held on
March 20,
2008 at Widmeyer
Communications.
Every aspect of public
relations centers on the ethical responsibilities we have towards ourselves, our
clients, our employers, and our profession. In keeping with PRSA-NCC’s
commitment to PR Ethics in 2008, please join us for a compelling discussion
offering perspectives on ethics from business, academic and PR experts who
specialize in creating and promoting ethical standards for businesses and
communicators.
The cost to download
the podcast is: PRSA-NCC member - $5 /Non-member - $15
(Note: If you paid to attend the workshop and would
like the podcast free of charge, please send your request to info@prsa-ncc.org)
More details and to purchase the podcast
|
|
Webinar of Association PR: Selling it to Management and Making it Work |
|
PRSA-NCC offers a webinar of the professional development workshop which was held on February 20, 2008 at the U.S. Navy Memorial and Heritage Center. The program was presented by the PRSA-NCC Professional Development Committee and ASAE and The Center's Communication Section Council.
You’ve been charged with moving the needle of awareness for your association. You have a plan, but it's going to raise your budget. How do you justify the expense and prove that a PR program has a meaningful impact on both your internal and external audiences? How to you measure return and provide ROI to leadership? How do you ensure the program's success?
Hear from our expert panel on how they do it, how their PR successes (and shortfalls) have changed internal attitudes on the value of PR efforts, and how they intende to keep the momentum going.
The cost to download the webinar is: PRSA-NCC member - $20/Non-member - $40
(Note: If you paid to attend the workshop and would like the webinar free of charge, please send your request to info@prsa-ncc.org )
More details and to purchase the webinar
|
|
Web 2.0: What You Need to Know Now... |
|
PRSA-NCC offers a podcast of the professional development workshop which was held on January 16, 2008 at the U.S. Navy Memorial and Heritage Center.
You’ve heard the buzz words - wikis, blogs, vlogs, RSS, flickr, MySpace, YouTube, Twitter, facebook, LinkedIn - but what do they mean to you as a communicator? What do they mean to the mainstream media? Gain the insight you need from industry experts on how to navigate the world of Web 2.0. Learn from first hand experience the purpose and strategy behind the technologies, grasp how Web 2.0 is changing the PR and marketing landscapes and get a glimpse into what the future holds.
The cost to download the podcast is: PRSA-NCC member - $5 /Non-member - $15
(Note: If you paid to attend the workshop and would like the podcast free of charge, please send your request to info@prsa-ncc.org )
More details and to purchase the podcast
|
|
Providing Insights on Terrorism Today by CNN Journalist Peter Bergen |
This videocast features the PRSA-NCC Luncheon with Peter
Bergen, CNN Journalist, on the topic of Providing Insights on Terrorism Today. The event took place on Thursday, August 23 at
the Capital Hilton and was presented by the NCC International Committee. |
|
Read more...
|
|
Search Engine Optimization & Public Relations: The Next Critical Step in Planning & Implementation |
The Professional Development Workshop Search Engine Optimization & Public Relations: The Next Critical Step in Planning & Implementation took place on June 20, 2007 and can now be downloaded as PRSA-NCC’s first videocast. |
|
Read more...
|
|
Pitfalls in International Public Relations |
PRSA-NCC offers a podcast of the International Committee panel that took
place on May 23, 2007 titled: Pitfalls in International Public Relations. |
|
Read more...
|
|
Branding in the 21st Century |
PRSA-NCC is offering its first podcast of The Professional Development Workshop that took
place on May 16, 2007 titled: Branding
in the 21st Century: Getting Beyond the Basics. |
|
Read more...
|
|