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Delivering Impactful, Interactive and Targeted Online Videos

April 3, 2014 - 11:30am to 1:30pm

Online registration is now closed for this event.

Cost:
$33 IPRA and PRSA Members
$43 Non-members

Location:
Embassy Suites
8517 Leesburg Pike
Vienna, VA  22182
 

The use of online video has exploded. According to Comscore, more than 185M people in the U.S. watched 52.4B online videos in Dec. 2013 with the average American spending more than 19 hours watching videos. Online video is the fastest growing ad format in 2012 with nearly 55% growth says eMarketer.

Tom Madden, president, Visual Impact Productions will discuss the growth of online videos at IPRA's April 3 lunch professional development lunch. Tom will explain how independent PR practitioners can use online videos successfully and cost-effectively for our clients.

About our Speaker:

Tom founded Visual Impact Productions in August 2007 after 18 years of production experience with several local DC based production companies. His company focuses on visual media production for associations and corporations. Tom also travels on location with his clients to oversee all logistical audiovisual and staging elements; as well as capturing event videos for various marketing and PR initiatives. 

Tom is active in the American Society of Association Executives and has chaired and served as a member of a variety of ASAE section councils and committees. In addition, he is involved with business networking groups such as BNI, McLean Business Forum, Tysons and Reston chambers of commerce, IT4DC and The Catholic Business Network.

Join Tom to learn how you can leverage this newer technology for your clients.