Comments from our last seminar:
"Jeff was very enthusiastic and provided insightful information in an engaging format."
"Jeff demystified what it takes to motivate people so we can succeed as a team."
"Now I can look at my budget and actually understand what it takes to stay on track."
"I loved the leadership portion. As a young professional, I found it useful and insightful."
|
Online registraition is now closed for this event.
Please plan to register onsite if you want to atend.
From PR Manager to PR Leader
presented by the PRSA-NCC professional development committee
Host
Sponsor:
Monday, February 6, 1:00-4:30
DC Bar
Association
1101 K Street, NW
Suite 200
Washington, DC 20005
Cost:
$75 PRSA, WWPR and BPRS members
$110 non-members
$35 students & retirees
Questions?
Call the chapter office at 703.691.8733
Attend
this comprehensive workshop and you will be transformed from a good PR manager
into a great PR leader. The half-day workshop will offer management and budgeting
skills to PR professionals in all employment settings who aspire to become
inspiring and capable leaders of people and successful programs. It will teach
you how to motivate and manage the people on your team, how to influence the
decision makers whose decisions affect you, and how to be smart when it comes
to finances and allocating resources.
This
workshop is ideal for new or first-time PR managers who want to take their
career to the next level. You will learn:
•
The differences between managers and leaders and the skills you need to lead
• How to lead by example and develop the skills that inspire and motivate
people and teams
• How to manage expectations, juggle projects and achieve that elusive
work/life balance
• How to manage “up” so your boss will recognize your leadership skills
• How to handle difficult colleagues, irate clients, and other emotionally
charged people
• How to effortlessly manage both sides of the client-agency relationship
• How to effectively develop budgets in order to reach or exceed’ objectives
and also meet your own financial requirements
Workshop Leader:
Jeff Ghannam, President, Crystal Communications and Marketing, LLC; Falls
Church, VA, and 2010 president of the PRSA-National Capital Chapter.
Jeff
Ghannam brings more than 20 years of experience in corporate and non-profit
communications and journalism. He recently launched Crystal Communications and
Marketing, LLC, a consultancy serving the association and nonprofit community
with integrated communications and marketing services and leadership training
targeted at communications staff.
Jeff was previously vice president of
communications and marketing for the Biotechnology Institute in Arlington, Va. Jeff’s career experience includes news
reporting, editing, and PR management, all of which led him to hone his
management and leadership skills. Jeff has conducted several leadership
training workshops for organizations that want to maximize their human
resources potential so they can better achieve their strategic objectives. He
cites real-life PR management-based examples and scenarios and uses an engaging
and interactive format that allows participants to address their specific
management and leadership challenges
PRSA/NCC sponsors:
|
