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PRSA is the largest professional organization serving the U.S. public relations community. With a mission to “advance the profession and the professional,” PRSA provides news and information, thought leadership, continuing education and networking opportunities; sets standards of professional excellence and ethical conduct; and advocates for the business value of public relations and greater diversity among public relations professionals. Based in New York, PRSA comprises 112 local Chapters; 14 Professional Interest Sections that focus on specific industries and practice areas; and the Public Relations Student Society of America (PRSSA), which is active at more than 320 colleges and universities. (Please note: While Tactics and Strategist Online may publish content from our print version, not every article will be made available here from each issue. PRSA members may find full versions of articles on the PRSA website.)
Updated: 2 hours 8 min ago

Consumers Buy Brands Based on Popularity, Not Trust, Study Says

May 24, 2017 - 1:00am
Consumers Buy Brands Based on Popularity, Not Trust, Study Says
Categories: others

Association Survey Predicts Increases in PR Staffing and Spending

May 10, 2017 - 1:00am
Association Survey Predicts Increases in PR Staffing and Spending
Categories: others

Media Outlets Turn to Ads to Fight ‘Fake News’ Label

May 1, 2017 - 1:00am
Media Outlets Turn to Ads to Fight ‘Fake News’ Label
Categories: others

Thoughts on Press Relationships

May 1, 2017 - 1:00am
Thoughts on Press Relationships
Categories: others

APR Aligns With Northeastern Master’s Program

May 1, 2017 - 1:00am
APR Aligns With Northeastern Master’s Program
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PR Blotter: May 2017

May 1, 2017 - 1:00am
PR Blotter: May 2017
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PRSA Twitter Chat Focuses on Women in Leadership

May 1, 2017 - 1:00am
PRSA Twitter Chat Focuses on Women in Leadership
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Career Counseling: Years of Advice for PR Professionals

May 1, 2017 - 1:00am
Career Counseling: Years of Advice for PR Professionals
Categories: others

4 Tips for Finding a Career Mentor

May 1, 2017 - 1:00am
4 Tips for Finding a Career Mentor
Categories: others

Book Smart: Factors to Consider When Writing a Book

May 1, 2017 - 1:00am
Book Smart: Factors to Consider When Writing a Book
Categories: others

You’re Hired: 8 Secrets to Help You in the Job Application Process

May 1, 2017 - 1:00am
You’re Hired: 8 Secrets to Help You in the Job Application Process
Categories: others

Career Success Tips From Al Golin, Fellow PRSA

May 1, 2017 - 1:00am
Career Success Tips From Al Golin, Fellow PRSA
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When Life Happens: Pushing Through It

May 1, 2017 - 1:00am
When Life Happens: Pushing Through It
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How Subheads Guide the Web Way

May 1, 2017 - 1:00am
How Subheads Guide the Web Way
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Standing Out: What Recruiters Look For in Job Candidates

May 1, 2017 - 1:00am
Standing Out: What Recruiters Look For in Job Candidates
Categories: others

Talking Trust and Transparency With Joe Cohen, APR

May 1, 2017 - 1:00am
Talking Trust and Transparency With Joe Cohen, APR
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A Class of Its Own: Making the Transition From PR Pro to PR Prof

May 1, 2017 - 1:00am
A Class of Its Own: Making the Transition From PR Pro to PR Prof
Categories: others

Few Americans Think Business Leaders Have Good Reputations, Poll Finds

April 24, 2017 - 1:00am
Few Americans Think Business Leaders Have Good Reputations, Poll Finds
Categories: others

In Closing: A Continued Convergence of Marketing and Public Relations

April 24, 2017 - 1:00am
In Closing: A Continued Convergence of Marketing and Public Relations
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Forward Thinking: Tech Predictions; Communication Habits

April 24, 2017 - 1:00am
Forward Thinking: Tech Predictions; Communication Habits
Categories: others

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