Information travels instantaneously - including misinformation, disinformation, and yes, "fake news", and the public doesn't know whom to trust, as people discredit traditional media, influencers give credence to false rumors and our own friends and family unknowingly spread untruths. Incorrect information can damage brands, complicate natural disasters and even sway elections. This workshop will provide valuable insights and key strategies every communicator should know when it comes to false information online, including how corporations, nonprofits and governments are fighting back.
555 Pennsylvania Ave., NW
Washington, DC 20001
Use code PRSA to receive a free ticket