Home > Events > Meet the Media: USA Today Op-Ed Desk

Meet the Media: USA Today Op-Ed Desk

October 5, 2017 -
11:30am to 1:00pm

Online registration is now closed for this event.  Limited space will be available at the door.

Are you trying to pitch an op-ed column or letter to the editor of USA Today for a client? Would you like to know what editors and their assistants really think when they see your submissions for columns and letters to the editor? Join us at the PRSA-NCC IPRA lunch to hear USA Today editorial board member Gregg Zoroya discuss how the op-ed department works behind the scenes. He will offer op-ed writing tips and give advice on how to draft copy that persuades readers. And he'll tell you what editors look for. He will mention typical pitfalls you should try to avoid when crafting a submission.

Speaker Biography
Before he joined the editorial board at USA Today, Gregg Zoroya covered veteran and military affairs from 2005-2016. He has traveled nearly twenty times into war zones in the Middle East and South Asia. His work has focused on war’s impact on those who wage it—emphasizing such consequences as post-traumatic stress disorder, traumatic brain injury, joblessness, suicide and family struggles. He recently authored the book, “The Chosen Few: A Company of Paratroopers and Its Heroic Struggle to Survive in the Mountains of Afghanistan.”

Location:

Ruth's Chris Steak House
8521 Leesburg Pike
Vienna, VA 22182

Cost:

$35 PRSA, WWPR and PRSSA Members

$45 Non-members